It is crucial to understand the differences among the following terms - Remove: To take out a recipient from a Group (s). The recipient's subscriber status does not change, and still belongs to the List and all other other groups to which it was assigned.
- Unsubscribe: To change subscriber status from Subscribed to Opted-out. This affects the recipient's status only at the List level (not across multiple Lists). Also, if a recipient is unsubscribed from within a group, it still remains in that group and all other groups to which it was assigned, but now holds the unsubscribed status.
- Delete: To delete a recipient is to permanently eliminate it the record at the List level. Therefore, if it is deleted at the Group level, it will be eliminated from all groups and the List. We strongly discourage deleting a recipient, because if it is re-imported by error, there is no record if the recipient opted-out in the past, and it could mistakenly be sent messages. We recommend only changing the status to Unsubscribed.
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