...
- you can use them to add dynamic tags to your messages (e,g. Dear and the customer's first name).
- you can map them to a import file's columns when importing data into MailUp
- you can use them on subscription forms and profile update forms to collect additional information on your subscribers
- you can take advantage of them when integrating MailUp with other applications
- etc.
| Note | ||
|---|---|---|
| ||
The official answer is complex because it depends on the encoding used for that list. Considering: 1) Each recipient field has a maximum length of 200 bytes 2) By default encoding set to a list is UTF-8, which uses from 1 to 4 bytes per character ...in most cases 100 characters work in the recipient field |