The final step in your email campaign is to send the email by:
- specifying your sender from and reply-to email addresses
- choosing the recipients
- selecting to schedule a time and date for the mailing (or to send it immediately) and managing the mailing queue (view here to delete an email from the mailing queue).
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Every email marketing campaign should have a meaningful sender name and sender email (i.e. the from email) and reply-to email.
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Your from email should be an email address recognizable and viewed trustworthy to your recipients. Your reply-to email (i.e. the email that your recipients can write to by clicking on the reply) should be recognizable and friendly, as opposed to a no-reply@company.com address. The purpose of having a friendly reply-to email is to encourage your recipients to contact you. |
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L'ultimo passo della tua campagna di email marketing è l'invio. In questa sezione puoi:
- specificare il mittente e l'indirizzo email per le risposte
- scegliere i destinatari
- inviare subito o programmare il giorno e l'ora di invio, gestendo la coda (leggi qui come cancellare una email dalla coda)
Nome mittente, Indirizzo mittente, indirizzo risposte
Compila con attenzione i campi, scegliendo con cura il nome e l'indirizzo del mittente.
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Check the Select sender from recipient data fields to take advantage of Dynamic Sender, an advanced feature which allows you to assign which from email addresses will be sent to which recipient in your mailing.
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Scegliere i destinatari
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Select who you want to send your email campaign to. Choose to send the email to all subscribers in your list or to one or more groups in your list. To send your mailing to just a few email addresses, choose the manual selection tab.
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To further segment your mailing list, you can apply one or more filters. Filters can be found under Marketing+ > Filters. For more information on Filters, go to this page.
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The Mailing Preview section displays the estimated sending time of your email message and a final recipient count of recipients:
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Anteprima di invio e coda
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L'anteprima di invio ti segnala il tempo stimato per l'invio e il numero finale dei destinatari.
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Se il numero dei destinatari è corretto, scegli se impostare l'invio programmato o se inviarlo immediatamente il tuo messaggio email. |
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Cancellare o interrompere un invio programmato
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Once your email is in the Send status section, you have to click on the Actions drop-down menu of the email message you want to delete
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To manage the sending queue of your current mailings go to Email > Send Status. For more information, view this page. |